Beauty 4.0

Fragrances may soon be able to mimic the DNA of individuals and align with their emotional states (Image: Getty)

Using AI for fragrance creation and innovation

By Sarah Cohen

To think of your favourite perfume in a purely scientific manner can dampen the magic a little, but it seems there is a formula when it comes to engaging the senses – and AI is giving perfumers a tool with which to find it.

Startup: Precision Skin: personalised skin care

Start the week with a startup: Precision Skin

By Kirsty Doolan

Every fortnight we talk to a game-changer startup about why it exists and how it plans to transform the industry. This week we spoke to founder and MD of Precision Skin, Dr Theodora Mantzourani, about its business model, how its disrupting the industry,...

Image: Getty

10 beauty technology innovations to watch

By Kirsty Doolan

The technology available to serve the beauty and personal care industry is changing at lightening speed. We’ve rounded up some of the most innovative gamechangers – whether they are disrupting the product development process, overhauling ingredients testing,...

Argireline peptide verse © Lubrizol

Lubrizol Life Science announces launch of Argireline peptide verse

By Cassandra Stern

Featuring its anti-wrinkle Argireline peptide, Lubrizol’s metaverse AI platform affords PBC product manufacturers the opportunity to interact and engage ‘Inside the Future of Beauty’ to ‘showcase the power of Argireline peptide in a way that has never...

Glambook © Glambook

SaaS platform Glambook expands to US clients

By Cassandra Stern

Described as an ‘Airbnb-like platform for beauty professionals,’ digital platform Glambook has recently expanded its operations into the US as a free-to-use CRM option for beauty professionals to ‘manage bookings and streamline business operations.’...

The next five years will see plenty of change in beauty tech - a fast-evolving space with significant opportunities gaining momentum worldwide [Getty Images]

Beauty 4.0 forecast: 7 trends to watch in beauty tech before 2027

By Lynda Searby

Building communities and taking a ‘virtual first’ approach will be key to future success in the beauty metaverse, but brands will also need to play outside that space to engage other consumers looking to embrace tech, say industry experts.